The COVID-19 pandemic has not only disrupted traditional ways of work, but also dramatically increased the rate of innovation and digitisation. Worldwide, patent applications grew by 1.6% even despite the pandemic. Recently, a McKinsey survey found that companies had accelerated the digitization of their customer, supply chain, and internal operations by an impressive three to four years!
Gone are the days when physical proximity was necessary for innovation. The dawn of highly advanced virtual collaboration tools has ushered in new ways for teams to collaborate and innovate on products. Thanks to the likes of Zoom, Microsoft Teams, Miro, and Figjam, teams can now collaborate at a previously unthinkable scale.
But tools wielded without a purpose don’t achieve anything. And recycling old strategies for these tools can quickly grow stale in an increasingly dynamic environment. With these challenges in mind, how can your business capitalise on these technological advancements to build its innovation strategy? Read on to find out.